Alex' appearance as Alan Bennett has had a rather unexpected fashion result. The role has inspired Burberry to create a "Writers and Painters" collection. Jess Cartner-Morley writes in the Guardian: " The role of Alan Bennett as played by Alex Jennings in the National Theatre's production of Hymn led Bailey to rediscover the joys of brightly coloured ties contrasted with knitwear." Another inspiration to designer Christopher Bailey was the painter David Hockney.
The full story as well as a video of the colourful collection on the catwalk is at: The Guardian.
Thank you to Kate!